Joori Min Beirut — Restaurant Website & Digital Identity
A warm, story-driven website for Joori Min Beirut — bringing authentic Lebanese hospitality to life online
Joori Min Beirut brings authentic Lebanese cuisine and culture to the Saudi dining scene. Their website needed to convey warmth, authenticity, and the story behind the brand — not just list menu items. Guests discovering the restaurant online, whether through social media or search, needed to immediately feel the character and quality of the experience that awaited them. The site also needed to work beautifully on mobile, where most discovery in the Saudi F&B market happens.
X360 developed a story-driven website for Joori Min Beirut that placed brand narrative and Lebanese cultural warmth at the centre of the design. The site was structured to introduce the restaurant's concept and origins before guiding guests through the menu and into a clear enquiry or reservation path. Rich typographic treatment and photography presentation were used to evoke the restaurant's atmosphere. The full build was delivered mobile-first — ensuring that the experience on a phone felt as crafted as the desktop version — with fast load times and an accessible, intuitive structure.
"X360 delivered a warm, story-driven website for Joori Min Beirut — bringing authentic Lebanese brand character to life digitally with a seamless mobile guest experience."